The Northern Colleges Collaborative Programming (NCCP) Consortium is a group of 6 colleges, including Sault College, Cambrian, Canadore, Boréal, Northern and Confederation, that jointly offers online educational programs to save dollars on content creation.
The group engaged Accretive to produce multiple short promotional videos to demonstrate the conveniences that online learning offers, and ultimately increase sign ups.
Before video editing, we built storyboards, scripts and sourced footage for each video. Main messages were reinforced with motion graphics. We recorded voiceover in both English and French, selecting talent that best aligned with the target audience of each video.
The result was a collection of short engaging videos branded for each college to promote their programs across a range of channels.
Key Highlights
- Creative Planning
- Copywriting
- Motion Graphics
- Audio Recording
- Video Editing
- Multiple Languages