Wishart Law Firm came to Accretive looking to build more brand awareness locally, reinforcing the breadth of their expertise, experience and size.
Our integrated campaign strategy focused on digital media, including advice-based spotlight stories, display ads, search ads, and social media marketing.
We captured team portraits in our studio, and edited the assets to create a group composition to be used in advertising. Multiple creative versions were developed for variety, testing and optimization throughout the campaign.
With a focus on their large local team, the creative approach reinforced the personal relationships Wishart has with their clients, and the experience that they offer.
To further support the campaign, we made various optimizations to their website, including the design, copy, SEO, and user experience.
Key Highlights
- Google Display & Search
- Social Media Marketing
- Content Marketing
- Team Portraits
- Website Enhancements